Hospitality group Choice Hotels International has made further inroads in Turkey with the signing of an agreement for Clarion Hotel Istanbul Airport North.

A 237-room property will be located close to the international Ataturk Airport and is scheduled to join the Choice Hotels portfolio in 2015.

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Choice Hotels, which franchises more than 6,300 hotels, noted that the development agreement is part of the company’s long term plan to expand and strengthen its footprint in Turkey.

Choice Hotels president and CEO Steve Joyce said: "Expanding internationally in Europe is key to our global growth strategy, and we see great potential for our brands in Turkey.

"We have focused initially on Istanbul because it’s a thriving and vibrant destination for both business and leisure travelers."

"We have focused initially on Istanbul because it’s a thriving and vibrant destination for both business and leisure travelers. In contrast to competitor brands, our brands are not only suitable for new buildings, but also for existing and privately managed hotels," Joyce added.

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In June this year, Choice opened its first property in Turkey – the 135-room Clarion Hotel & Suites Istanbul Sisli – located between the Levent and Taksim business areas.

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Both Clarion Hotels are owned and operated by Aktas Turizm Insaat AS under Choice Hotels’ franchise agreement.

As of 30 June 2014, 423 Choice Hotels were under construction. Additionally, 93 hotels, representing approximately 8,300 rooms, were under construction, awaiting conversion or approved for development in more than 15 other countries and territories.

The company’s brands include Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria hotel & suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway brands, and its Ascend Hotel Collection membership programme, serving guests worldwide.