The British travel and tourism industry experienced a 21% rise in new job postings in Q4 2023 compared with the previous quarter, with the highest share accounted for by Whitbread with 2,906 job postings according to GlobalData’s analysis of travel and tourism company job postings. GlobalData’s Travel & Tourism: Hiring Trends & Signals Q4 2023 report reveals comprehensive insights into hiring patterns, job roles, required skills, geographical trends, and key themes within the travel & tourism industry, facilitating anticipation of future workforce needs. Buy the report here.

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Notably, Food Preparation and Serving Related Occupations jobs accounted for an 18% share of the British travel and tourism industry new job postings in Q4 2023, up by 58% over the prior quarter.

Food Preparation and Serving Related Occupations drive travel and tourism industry hiring activity

Of the industry's total hiring activity, the highest number of new job postings were for Food Preparation and Serving Related Occupations, which accounted for 18% of the total new job postings in Q4 2023 and were up by 31% year-on-year. Second highest were Office and Administrative Support Occupations, which accounted for 13% and rise by 42% year-on-year, and third highest were Management Occupations, which were 24% of the new job postings and 8% lower year-on-year.

Top five companies in travel and tourism industry accounted for 62% of hiring activity

The highest number of jobs were posted by Whitbread with 2,906, followed by Marriott International with 953, while the highest increase was at Hilton Worldwide at 76%.

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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.

GlobalData’s Jobs Analytics uses machine learning to uncover key insights from tracking daily job postings for thousands of companies globally. Proprietary analysis is used to group jobs into key thematic areas and granular sectors across the world’s largest industries. classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.