Phunware’s mobile hospitality solution is expected to optimise the resort’s operational and staff efficiencies. Credit: Don Ramey Logan.

Atlantis Paradise Island The Bahamas (Atlantis) has deployed mobile hospitality solution of Phunware, a US-based provider of enterprise cloud platform.

This mobile application solution is aimed to help manage the complexity of both the staff and guest experiences, and boost the resort’s multi-billion dollar investment in the property.

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It will also optimise the resort’s operational and staff efficiencies, lower the costs and help boost the revenues.

Phunware co-founder, CEO and president Alan Knitowski said: “Our Multiscreen-as-a-Service (MaaS) platform helps large brands better manage the complexity of luxury customer journeys in a mobile-first world that is quickly becoming mobile-only.

“By standardising on MaaS, Atlantis is able to offer both its staff and guests a next-generation engagement platform on mobile that will optimise and enhance their brand experience, including the times before they arrive, while they are on site and after they leave.”

The platform provides location-based services to allow mapping, wayfinding and indoor positioning for both guests and staff. It also enables mobile engagement by offering real-time alerts, notifications and messaging.

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Other capabilities of this hospitality solution for Apple iOS and Google Android operating environments include analytics to offer improved insight into application user engagement and real-time content management through a web-based portal.

Among the other additional integrations to support business systems include mobile check-in, food and drink ordering, in-room entertainment and temperature control, concierge communication and loyalty programmes.

Atlantis, which spans over 200 acres of Paradise Island, has around 4,000 guest rooms. The Royal, the newly renovated The Reef, The Beach, The Coral, and the ultra-luxury The Cove are the five properties of the resort.