Room yield in Manchester, UK, for May 2011 rose to £61.05, a 7% increase on the figure for May 2010, according to PKF Hotel Consultancy Services.
PKF said the rise was driven primarily by a 4.6% increase in room rates to £76.99 alongside a 2.3% rise in occupancy to 79.3%.
Chester’s room rates increased by 6.2% to stand at £69.29 in May 2011 from £65.25 in May 2010, resulting in a room yield of £48.85, a 4.6% improvement on the previous year’s results, the report said.
Room rates in the seaside town of Blackpool increased by 0.9% in May 2011 to stand at £61.23, while occupancy fell 3.5% to 65.1%, resulting in an overall room yield of £39.86, a drop of 2.6% compared with a year ago, according to Place North West.
Liverpool’s room yield dropped by 6.4% to stand at £46.86, following a 0.9% decline in occupancy to 69.6% and a 5.5% drop in room rates to £67.33.