The Beijing Olympics is sparking fierce competition among hotel groups rushing to either open new properties or spruce themselves up by August.
Hilton Hotels expects to open two hotels in Beijing – one as early as late June.
Marriott International have opened three properties since late last year and are preparing to open two more, a Renaissance and a Marriott, in July.
InterContinental Hotels Group also says eight more of its hotels will open this year in Beijing.
Besides the new openings, a slew of existing upscale hotels in Beijing, including New World Jing Guang Hotel, China World Hotel Beijing and Shangri-La Hotel Beijing have redecorated in time for the start of the Games on 8 August, the China Daily reports.
“The Olympics is absolutely a golden opportunity, nobody would like to miss promoting themselves,” said Lin Yuan, Director of Sales and Marketing with Novotel Beijing Sanyuan.
By staff writer