Two luxury hotels located in the UAE have signed up for the Green Globe Certification (GGC) as part of an initiative to increase their environmental responsibility and sustainability.
The Palace The Old Town in Dubai and Iberotel Miramar Al Aqah Beach Resort in Fujairah, part of the Iberotel Group, are the first UAE hotels to sign up for the initiative.
The Address Hotels & Resorts group, which manages the Dubai hotel, is heading the certification process, according to albawaba.com.
The effort is also seen as a resource to increase the hotel’s market competitiveness to attract environmentally conscious guests and also to reduce energy costs
Farnek Avireal has signed a five-year licensing agreement covering tourism properties within 20 countries throughout the Middle East.
Farnek Avireal general manager Markus Oberlin said the green hotel concept is a growing market segment that cannot be dismissed.
Farnek’s web-based Hotel Optimiser technology allows GGC programme participants to track their performance on energy and water consumption and also to calculate their CO2 emissions.
UAE-based Farnek Avireal is a provider of total facilities management, while GGC is a sustainability certification for the tourism industry worldwide.