The UK hotel industry has reported a 3.8% rise in revenue per available room (revPAR) to £50.67, according to a new report by STR Global.

The revPAR increase was a result of an average daily rate (ADR) increase of 4.1% to £79.62, though there was a 0.3% fall in occupancy to 63.6%.

Among the four leading UK cities, Nottingham and Plymouth reported strong occupancy growth rates of 11% and 13.6%, respectively.

London and Norwich stood joint third in terms of revPAR growth with an increase of 7.3%. Despite a fall in occupancy London’s ADR rose to £123.67.

RevPAR drops were seen in Bradford, Gatwick Airport and Liverpool, which were affected by increases in the supply of rooms during the first quarter of 2011.