Choice Hotels International , which operates 6,200 hotels in more than 30 countries and territories, has selected modular data centre technology and services company IO’s Data Center as a Service (DCaaS) delivered out of the IO.Phoenix data centre.

IO.Phoenix has received Tier III Design Certification from the Uptime Institute, a US-based third-party data centre research, education and consulting organisation.

"With IO, we benefit from the economic, material and operational benefits that we could not otherwise realise."

Choice Hotels now has access to a secure, 24/7, enterprise class data centre at a fraction of the cost of a traditional data centre, according to IO.

The company can use IO DCaaS to support cloud computing, high-availability applications, business continuity/disaster recovery, data centre consolidation and other strategic technology initiatives.

Choice Hotels enterprise infrastructure vice president Patti Goodrich said that with IO’s technology the hotel group is able to maximise capabilities, reduce the risk of downtime and set up new capacity for future growth.

"We considered expanding our own data centre and found it wouldn’t be nearly as cost-effective or reliable. With IO, we benefit from the economic, material and operational benefits that we could not otherwise realise. After we consolidate all of our systems with IO, we can put our primary data centre building up for sale," Goodrich added.

IO DCaaS sales senior vice president Rick Crutchley said: "Our Data Center 2.0 technology also meets the ever increasing needs of Choice Hotels by supporting the ability to add data centre capacity where and when it’s needed to meet the growing demands of their business."

Ascend Collection, Comfort Inn , Comfort Suites , Clarion , Cambria Suites, Econo Lodge, MAINSTAY SUITES , Quality , Rodeway Inn, Sleep Inn and Suburban Extended Stay Hotel are the other proprietary trademarks and service marks of Choice Hotels International.

As of March 2012, the company has more than 350 hotels were under construction, awaiting conversion or approved for development in the US, and around 80 hotels under construction, awaiting conversion or approved for development across 20 other countries and territories.