InterContinental Hotels Group (IHG) has expanded its presence with the opening of a new hotel, Hotel Indigo Düsseldorf – Victoriaplatz, in Germany.
The hotel, which is located in close proximity to fashion exhibitions such as the NRW Forum, will operate under a franchise agreement with LFPI Hotels Management Germany.
Hotel Indigo Düsseldorf – Victoriaplatz has 126 rooms featuring individually designed bedrooms with statement furniture, luxurious bedding and vibrant colours, while each floor of the building is designed to pay tribute to a different decade of fashion, from the 50s through to the 2000s.
Wall paintings, which were shot by fashion photographer and stylist Armin Morbach, have been displayed across the hotel and will showcase designs from the relevant decades.
The property features a garden terrace, a cocktail lounge, a dress kitchen and bar with dishes from the Rhine region and an eclectic wine and cocktail range.
The hotel also offers free Wi-Fi and each bedrooms includes an iPod docking station, a mini-bar, 32in LCD TV and high comfort mattress.
Hotel Indigo Düsseldorf – Victoriaplatz general manager Katja Schnabel said that the hotel sits in the core of the fashion district, on the same street as 800 designer showrooms, making it an ideal location for fashion lovers.
"We look forward to welcoming guests to the Hotel Indigo Düsseldorf to show them what our glamorous city is all about," Schnabel added.
IHG’s Tom Rowntree said that Hotel Indigo Düsseldorf – Victoriaplatz will be the third Hotel Indigo hotel to open in Germany.
"Located in the fashion capital of Germany the property truly encapsulates the style and charm of this chic cosmopolitan city for guests to enjoy both inside and out," Rowntree added.
"The two Hotel Indigo properties in Berlin have proved a popular base for city explorers and we look forward to welcoming guests to this new hotel."
The hotel will be the third Hotel Indigo property in Germany, following the launch of Hotel Indigo Berlin – Alexanderplatz and Hotel Indigo Berlin – Ku’Damm.
Currently, the hospitality group operates 11 Hotel Indigo properties in Europe, while it plans to open 14 more hotels during the next three to five years.
Launched in 2004, the Hotel Indigo brand is one of IHG’s youngest brands and aims to offer guests the individuality of a boutique hotel but with the benefits and reassurance of a big hotel company.