Mews has been selected as the official property management system (PMS) for the Asian American Hotel Owners Association (AAHOA), which represents more than 60% of hotels in the US.

The partnership aims to provide AAHOA’s over 20,000 members, who own and operate more than 36,000 hotels featuring 3.2 million guestrooms, with enhanced technology solutions.

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These members get access to exclusive pricing, rapid onboarding support, and a platform designed to help run hotels with leaner teams.

The offering includes Mews’ revenue management solution for more informed pricing decisions.

The partnership comes at a time when hotel owners in the US are contending with rising costs and narrowing margins, particularly within the economy and midscale segments.

Several AAHOA members, already using Mews across single and multi-property portfolios, report positive impacts.

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The partnership will be supported through events, regional outreach, educational programmes, and participation at AAHOACON26 in Philadelphia.

Mews founder Richard Valtr said: “AAHOA Members are some of the most entrepreneurial and resilient operators in the industry. Running efficiently and staying profitable has never mattered more in today’s hospitality market.

“Together, we’re giving hoteliers the tools to reduce manual work, control costs, and get more from every dollar of revenue without the burden of outdated systems. This is about moving from property management to profit management.”

AAHOA president and CEO Laura Lee Blake said: “Hotel owners are navigating rising costs, workforce challenges, and rapidly evolving guest expectations.

“Through this partnership with Mews, we’re helping our members stay competitive with technology that streamlines operations, strengthens performance, and positions their businesses for sustainable growth.”

Last month, Mews secured $300m in a Series D funding round led by EQT Growth.

The round saw participation from new investors Atomico and HarbourVest Partners, alongside existing backers Kinnevik, Battery Ventures, and Tiger Global.