Budget hotel chain B&B Hotels has expanded its European footprint by opening the first hotel in Luxembourg, located in the Cloche d’Or district.
This marks the company’s entry into its 18th country.
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Developed by promoters Promobe and Nextensa, B&B Hotel Luxembourg Centre Cloche d’Or was designed by Moreno Architecture & Associés.
It aligns with sustainability goals and aims for a BREEAM Excellent certification.
The hotel offers 150 rooms and amenities such as a private terrace, lounge area and meeting room.
B&B Hotel Luxembourg Centre Cloche d’Or is positioned to cater to Luxembourg’s increasing visitor numbers, offering a convenient stay near the downtown core for both business and leisure travellers.
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By GlobalDataIts location provides easy accessibility with a nearby tram stop and convenient car access.
The hotel building has 40% green roofing, enhancing environmental performance.
The opening of B&B Hotel Luxembourg Centre Cloche d’Or supports B&B Hotels’ expansion in European capitals, HospitalityNet reported.
Its competitive pricing, zero-waste design, and strong public transport links are said to make it an attractive option for both short and extended stays.
B&B Hotels’ plans to convert vacant offices into a hotel with 93 rooms in Unterschleissheim, north of Munich in Germany, highlight its focus on business markets.
Combined with a recent opening in Réunion, this strategy underscores its commitment to high-traffic and secondary locations, bolstering its position in the midscale hotel segment.
Last year, B&B Hotels partnered with Arora Group for its first UK property. The company signed an agreement for a long-term lease for the Arora Park Hotel.
