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07 October 2025

Daily Newsletter

07 October 2025

Minor Hotels JV with Sunrise to expand brands across Egypt

The JV outlines plan to open and manage up to 50 hotels over the next ten years.

Anwesha Pattanaik October 06 2025

Global hotel owner, operator and investor Minor Hotels has entered into a joint venture (JV) agreement with Sunrise Resorts & Cruises to establish a new company aimed at expanding its hotel brands within Egypt.

The agreement outlines plans to open and manage up to 50 hotels in Egypt over the next ten years.

The partnership will focus on establishing and operating properties in both urban and leisure destinations, including West Cairo, Azha Ras El Hekma on the North Coast, and Azha Ain Al Sokhna.

Under the new agreement, Minor Hotels will assume management of seven projects. These include operational hotels as well as brownfield conversions and greenfield developments.

Minor International chairman & founder William Heinecke said: “Signing this joint venture with Sunrise Resorts & Cruises is an important milestone as we bring Minor Hotels’ brands and hospitality expertise to Egypt, one of the world’s most storied and inspiring destinations.

“Together, we are charting a long-term vision that combines Sunrise Resorts & Cruises’ deep local knowledge with our global reach to deliver exceptional luxury and lifestyle experiences across Egypt’s leading destinations.”

Among the planned expansions is the introduction of Anantara Hotels & Resorts, the group’s luxury brand, at various locations throughout Egypt.

The collaboration will also incorporate Nile cruise operations between Aswan and Luxor.

Minor Hotels’ portfolio includes river cruises in Asia, such as the Mekong Kingdom and Loy Pela services.

Sunrise Resorts & Cruises  and Madaar Developments chairman Hossam El Shaer said: “Egypt’s tourism sector is experiencing remarkable growth, fuelled by increased investment and growing global interest. We are proud to be part of a collaboration that reflects our shared vision to elevate the country’s hotel and tourism industry. This partnership signals strong global confidence in Egypt’s economy and directly supports the goals of Egypt’s Vision 2030.”

In August 2025, Minor Hotels reported that its core profit rose 34% in the first half of 2025.

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