Ishraq Hospitality intends to improve the visitor experience at its properties. Credit: M101Studio via Shutterstock.com.

Ishraq Hospitality, the asset management and hospitality division of UAE-based Mohamed and Obaid AlMulla Group, has unveiled environmental, social and governance (ESG) goals for 2023.

The company announced the ESG goals at the ongoing Arabian Travel Market (ATM) event in Dubai, UAE, Zawya reports.

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It aims to achieve a 60% reduction in single-use plastics, a 50% reduction in paper and a 2% reduction in food waste in comparison to last year.

Furthermore, the company aims to reduce carbon dioxide emissions by 1.5% compared to last year and plant 5,000 trees by the end of this year.

Ishraq Hospitality CEO Richard Haddad said: “We are excited to have one of our biggest presences at ATM to date and acknowledge our top producers for their outstanding contributions to Ishraq Hospitality.

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“We believe that it is important to recognise our partners for their support and loyalty and are proud to promote sustainability through our awards programme. We look forward to continuing our efforts to protect our planet.

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“Ishraq Hospitality’s commitment to sustainability, technology and development reflects its dedication to operating its business in a responsible manner. We are proud to launch our new ESG committee and set ambitious goals for 2023.”

Ishraq Hospitality is dedicated to investing in order to improve the visitor experience. The brand adopted the latest edition of Aruba Central, a cloud-based Wi-Fi programme, at its Holiday Inn Express hotels in Dubai and Crowne Plaza Dubai Jumeirah.

Furthermore, the company has formed strategic alliances to expand its third-party hotel management business in Egypt, Oman, Saudi Arabia, Ajman and Georgia. These agreements will enable the company to expand its footprint and contribute to plans to expand its portfolio to 15 hotels by 2026.