artificial intelligence

Interview: The evolving role of AI in the hotel booking industry

In an interview with Frank Reeves, Chief Evangelist at SHR Group, we delve into the transformative role of artificial intelligence…

AI innovation is lagging in travel and tourism sector

Major new reports from industry partners the World Travel and Tourism Council (WTTC) and Microsoft have highlighted the transformative power…

Hotels embrace hyper-personalisation with AI integration 

The guest experience is about to get hyper-personal. For hotels, it’s do or die. Hotels, both grand and boutique, have…

US travellers plan to use AI for holiday season trips

Travel publisher Matador Network has surveyed 1,200 travellers, finding that 64% of respondents said they have either used AI to…