French hospitality group Accor will develop a new Ibis property at the Dubai World Trade Centre District as it looks to tap into the growing market for business travel in the region.
Set to be the Middle East’s largest economy hotel, the property will become the second ibis hotel at Dubai World Trade Centre, and will bring the number of Accor rooms in the district to 1,210.
Construction of the 588-room hotel is scheduled to begin in the second quarter of 2014, with completion due in the final quarter of 2015.
The hotel, which is expected to open in the first quarter of 2016, will target international and regional business, leisure and MICE travellers coming to the UAE.
The hotel will offer three meeting rooms, a bar and the ibis WOK & Co. restaurant.
Accor Hotel Services Middle East COO Christophe Landais said: "I am delighted that this new ibis hotel reinforces our successful partnership with Dubai World Trade Centre, strengthens the ibis brand in the region and confirms Accor as one of the fastest growing hospitality groups in the Middle East."
Accor Middle East’s current network of 65 hotels with more than 15,600 rooms in the Middle East includes 14 ibis hotels accounting for over 3,000 guest rooms. Ten more ibis hotels comprising in excess of 2,500 rooms are currently under development across the region.