Best Western International has launched a brand new hotel in Phuket, in a bid to expand its portfolio of hotels in Thailand.

Best Western Patong Beach is located close to the heart of Phuket’s main tourist area, less than 1km from Patong Beach, Junceylon shopping centre, and a multitude of bars, restaurants and entertainment venues.

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Amenities include hotel’s 224 contemporary rooms and suites which are equipped with 32in LCD TVs, comfortable beds, minibars and tea and coffee making facilities.

"The Best Western Patong Beach Hotel will definitely meet the needs of travellers who seek convenience and great service at a reasonable price."

An outdoor infinity pool overlooks the azure waters of the Andaman Sea, while the Mana Restaurant serves local and international cuisine with both indoor and outdoor seating. Guests can also relax and enjoy a sunset cocktail at the poolside bar.

Other guest amenities include a fully-equipped fitness centre and a business centre.

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Best Western Patong Beach managing director Maetapong Upatising said: "Phuket is the most popular resort destination in Thailand, with more than ten million travellers from every part of the world visiting the island each year, generating billions of baht for the tourism industry.

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"The Best Western Patong Beach Hotel will definitely meet the needs of travellers who seek convenience and great service at a reasonable price. The hotel has been already been welcoming many travellers since its inauguration."

Best Western Patong Beach is the 12th Best Western hotel in Thailand and the third in Phuket.

Further, there are two more projects under construction in Bangkok and Hua Hin, scheduled to open in 2016.

Best Western operates more than 4,000 independently owned and operated hotels in 100 countries and territories worldwide.