Located in central Juffair, the new hotel will have 174 suites, dining spaces and bar, along with recreation and meeting rooms. It is situated 11km from the Bahrain International Airport.

Currently in final development stages, Swiss-Belsuites Admiral Juffair is expected to compliment Swiss-Belhotel’s portfolio of hotels in the country and boost its footprint in the Gulf Cooperation Council (GCC).

Swiss-Belhotel International Operations & Development, EMEA & India senior vice-president Laurent Voivenel said: “During this period of unprecedented challenges our growth is testament to the strength of the value proposition of Swiss-Belhotel International brands.

“This well-appointed urban property is thoughtfully designed for guests who seek functional spaces, luxe amenities and unforgettable experiences. It will deliver unmatched value to our customers with memorable experiences in feel good surroundings.”

A hotel and hospitality management group, Swiss-Belhotel International operates a portfolio of approximately 145 hotels, resorts and projects in 21 countries, including Bahrain, China, Italy, Australia, UAE, Germany, Malaysia, Egypt, Vietnam, Philippines, Oman, Kuwait and Qatar.

It has hotels under various brands such as Swiss-Belsuites, Swiss-Belhotel, Swiss-Belresort, Swiss-Belboutique, Swiss-Belvillas, Swiss-Belcourt, Swiss-Belexpress and Zest.

The company delivers development and management services related to hotel, resort and serviced residences.

Apart from Hong Kong, it has offices in the UAE, China, Europe, Australia, Indonesia, New Zealand and Vietnam.