Vacation club brand WorldMark by Wyndham has rolled out a pilot programme called Planting Seeds to introduce guests staying at WorldMark Portland Waterfront Park in Oregon, US to the concept of urban permaculture.
Guests will be introduced to this pilot programme via interactive workshops and an on-site vertical demo garden.
Via a press release, the brand said it expects the programme to enable guests who participate in the free monthly workshop series to become empowered to live more holistically and cut down waste by “embracing their surrounding ecosystems to grow their own food at scale.”
For this programme, the brand has enlisted the expertise of master regenerative urban farmer Daniel Campbell, the owner and operator of Portland’s PDX Farm who also installed a demo garden on the WorldMark Portland Waterfront Park outdoor patio.
During the monthly workshop series, the urban farmer will use the edible garden, and food procured from it will be donated back to 14 local families who are part of PDX Farm – a community-supported agriculture (CSA) farm.
WorldMark’s urban farming educator Daniel Campbell said: “Access to healthy, organic food doesn’t have to cost a fortune, and through the application of permaculture principles, it’s probably a lot closer than you might think.
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By GlobalData“Teaming up with WorldMark, I look forward to teaching travelers how to follow nature’s lead and use whatever space they have at home to grow their own food, just like we’re doing on this resort patio in the heart of downtown Portland.”
Resort guests will get to learn from the basics of soil health to DIY fruit pruning and pickling, and selecting the right vegetable species suiting their climate.
WorldMark by Wyndham club & owner services SVP Annie Roberts said: “Now more than ever before, travellers are seeking meaningful vacation experiences that emphasize sustainable practices and satiate their desire to learn something new.
“Our Planting Seeds pilot programme aims to do just that – taking steps to plant seeds in the minds of our visitors, empowering them with the knowledge and skills they need to create meaningful change in their homes, communities and environment. The wisdom gained through travel experiences like this, is the ultimate souvenir.”
The vacation club brand operates under the umbrella of Wyndham Destinations as part of Travel + Leisure Co. and its portfolio of travel businesses.