The global travel and tourism industry experienced a 30% rise in new job postings related to personalization in Q4 2023 compared with the previous quarter, according to GlobalData’s Job Analytics. This compares to a 40% increase versus Q4 2022. GlobalData’s Travel & Tourism: Hiring Trends & Signals Q4 2023 report reveals comprehensive insights into hiring patterns, job roles, required skills, geographical trends, and key themes within the travel & tourism industry, facilitating anticipation of future workforce needs. Buy the report here.
Smarter leaders trust GlobalData
Notably, Management Occupations jobs accounted for a 22% share of the global travel and tourism industry’s personalization-related total new job postings in Q4 2023, up 45% over the prior quarter.
Management Occupations drive personalization-related hiring activity
Management Occupations, with a share of 22%, emerged as the top personalization-related job roles within the travel and tourism industry in Q4 2023, with new job postings rising by 45% quarter-on-quarter. Personal Care and Service Occupations came in second with a share of 18% in Q4 2023, with new job postings rising by 10% over the previous quarter.
See Also:
The other prominent personalization roles include Food Preparation and Serving Related Occupations with a 12% share in Q4 2023, Office and Administrative Support Occupations with a 10% share of new job postings.
Top five companies in travel and tourism industry accounted for 74% of hiring activity
The top companies, in terms of number of new job postings tracked by GlobalData, as of Q4 2023 were Marriott International, Accor, Hilton Worldwide, Shangri-La Asia, and Marriott Vacations Worldwide. Together they accounted for a combined share of 74% of all personalization-related new jobs in the travel and tourism industry.
Marriott International posted 3,396 personalization-related new jobs in Q4 2023, Accor 598 jobs, Hilton Worldwide 368 jobs, Shangri-La Asia 268 jobs, and Marriott Vacations Worldwide 268 jobs, according to GlobalData’s Job Analytics.
Hiring activity was driven by the US with a 31.89% share of total new job postings, Q4 2023
The largest share of personalization-related new job postings in the travel and tourism industry in Q4 2023 was in the US with 31.89% followed by China (7.51%) and the UAE (6.86%). The share represented by the US was ten percentage points lower than the 41.81% share it accounted for in Q3 2023.
For further understanding of GlobalData's Travel & Tourism: Hiring Trends & Signals Q4 2023, buy the report here.
Premium Insights
From
The gold standard of business intelligence.
Blending expert knowledge with cutting-edge technology, GlobalData’s unrivalled proprietary data will enable you to decode what’s happening in your market. You can make better informed decisions and gain a future-proof advantage over your competitors.
GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData’s Jobs Analytics uses machine learning to uncover key insights from tracking daily job postings for thousands of companies globally. Proprietary analysis is used to group jobs into key thematic areas and granular sectors across the world’s largest industries. classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.
