The travel & tourism industry plays a key role in Brazil’s economy. According to GlobalData, driving increased visitor numbers and income from touristic activities are key areas of focus for the country’s government. GlobalData provides a complete picture of travel to Brazil in its Travel & Tourism in Brazil report. Buy the report here.
In 2022, international arrivals in Brazil grew by 363%.
Brazil does not exhibit an overreliance on any single source market, but intraregional travel is a noticeable trend. In the case of Brazil, five of the top ten source markets are located in South & Central America.
However, even when focusing only on the top ten, not all source markets are equal in size. Understanding the relative size of these and identifying high-potential markets outside of this list is key to identifying promising growth markets for Brazil as a destination.
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According to GlobalData’s report, Travel & Tourism in Brazil, the country’s leading source markets include Argentina, the US, Paraguay, Chile and Uruguay among others.
For more detailed analysis of the source markets for Brazil, buy GlobalData’s Travel & Tourism in Brazil.
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