Blue Suede Hospitality Group has unveiled Aloha Fridays, a new boutique hotel in Miami, Florida, US.
The property offers enhanced guest services through its straightforward, no-contact check-in system, allowing visitors to skip traditional check-in procedures and manage everything from reservations to room access through an intuitive in-browser application.
Go deeper with GlobalData
Located a short walk from the iconic Ocean Drive and the Miami beaches, the Aloha Fridays hotel merges a “prime location with modern convenience.”
Featuring 97 rooms and suites, the hotel caters to various guests, from solo travellers to families and small groups, with room types including queen rooms and bungalows.
The hotel features 97 rooms and suites sized between 215ft² and 370ft², with room types such as queen rooms and bungalows.
Blue Suede Hospitality Group founder and CEO Kenny Lipschutz said: “The term Aloha Friday began in Hawaii as the original inspiration behind what we now know globally as casual Friday.
“Our hope is to bring a piece of that laid back, welcoming spirit to Miami Beach, creating a fun and relaxing atmosphere for our guests to celebrate that state of mind, where every day feels like an Aloha Friday.”
Aloha Fridays incorporates island-themed finishes, beverage stations, custom furniture, smart TVs, and high-speed Wi-Fi while its rooms feature built-in safes, hairdryers, and bespoke desks and chairs.
The hotel also provides a lobby bar and restaurant by Freehold Hospitality, a pool area and a guest lounge.
In addition, Aloha Fridays offers round-the-clock digital support through the guest portal which ensures that assistance is readily available for any request or local recommendations.
In December 2024, Blue Suede Hospitality Group inaugurated The Daydrift, in the Collins Park neighbourhood of Miami Beach.
Combining a contemporary design, advanced technology, and a superior dining experience, the property is designed to meet the needs of both leisure and business travellers.
