The Radisson Hotel Group achieved growth in 2023, adding 30,000 keys to its international portfolio of 10 brands through a combination of new openings and signings.
The accomplishment underscores an almost 50% increase in Radisson’s business since the launch of its transformation plan in 2018.
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The company’s flagship Radisson Blu brand maintained its position as the largest upper upscale brand in Europe for the 12th consecutive year.
Elie Younes, executive vice-president and global chief development officer, expressed gratitude to owners and colleagues, highlighting the group’s significant milestones during the year.
“We are grateful to our owners and colleagues who helped us achieve a strong 2023 with more than 250 signings and openings worldwide and over 30,000 keys added to our portfolio, our highest ever. We expect 2024 to be a continuation of 2023, with slower inflation and continued investor appetite in our sector.”
Strategic expansions and brand diversification
The group’s success during 2023 extends across its diverse portfolio and key destinations.
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By GlobalDataNotable expansions include the introduction of Radisson Individuals properties in Berlin, Paris, Thailand and India.
The Radisson Collection brand continued its robust growth, with market debuts in India, Nigeria, Egypt and Lithuania, and properties added to existing markets.
The integration of the premium lifestyle art’otel brand, in partnership with the PPHE Hotel Group, contributed to Radisson’s expanded brand portfolio, offering a blend of art and lifestyle.
The group also marked a significant chapter with the opening of the Radisson Blu Hotel at the Porsche Design Tower Stuttgart and the signing of a new Radisson Blu Hotel in the Triangle project in Paris.
The Radisson brand maintained its position as the fastest-growing in the industry, adding almost 40 properties globally through openings and signings.
Commitment to sustainability
Beyond achieving growth, Radisson also garnered recognition for its commitment to sustainability and employee welfare.
The group was honoured with prestigious awards, including recognition as the third-best employer worldwide in the travel and leisure industry by Forbes Magazine.
Awards for sustainable business practices and environmental impact further validate the group’s dedication to responsible travel and tourism.
