Global hospitality company Hilton is expanding its partnership with interactive fitness platform Peloton Interactive (Peloton) to Puerto Rico and three new international markets.
The partnership will enable Hilton to offer an enhanced wellness experience to guests at its hotels in Puerto Rico, the UK, Germany and Canada.
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Hilton previously partnered with Peloton in October 2022 to introduce Peloton Bikes in all 5,400 Hilton-branded hotels in the US.
The companies aim to have at least one Peloton Bike in fitness centres at Hilton-branded hotels in the newly announced markets later this year.
Hilton wellness vice president Amanda Al-Masri said: “We know that wellness is a top priority for travellers around the world and many want to take their routines with them while travelling.
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“We have already delighted so many guests with Peloton Bikes in our fitness centres at hotels across the US and are excited to expand upon our partnership to these new markets. Whether they are seasoned members of the Peloton community or first-time riders, we are proud to provide guests with a holistic experience that meets them where they are in their own personal wellness journey.”
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By GlobalDataThe partnership will provide guests with access to Peloton’s connected fitness content.
Members of the Hilton Honors loyalty programme who are first-time Peloton users, residing in Germany, Canada, or the UK, are eligible for a 90-day free trial of the Peloton App until 4 July this year.
The members in these markets will also get preferred pricing on selected Peloton-connected fitness products during the trial period.
Peloton global experience design senior director Ryan Crabbe said: “Working in partnership with Hilton to expand access to our Peloton Bike and extensive content was an organic next step for our business.
“Those unfamiliar with our platform can engage with Peloton for the first time while at a Hilton property, and our existing loyal members are able to continue their routines on the go.”
