Hilton plans to significantly expand its hotel presence across Africa, aiming to operate over 160 hotels in the coming years.
This growth involves opening more than 100 new properties across key African markets including Ghana, Benin, Nigeria, Angola, and Madagascar.
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The expansion is expected to support the continent’s growing hospitality industry and create approximately 18,000 new jobs.
Expansion across multiple African countries
The hotel group recently entered Angola with three signed properties: Hilton Luanda Hotel Godinho, Hilton Garden Inn Luanda Airport, and DoubleTree by Hilton Cabinda Futila Residences.
These hotels will offer a range of amenities such as beachfront locations, meeting spaces, restaurants, and leisure facilities.
Hilton’s entry into Benin is marked by the upcoming Hilton Cotonou, positioned strategically near government offices and embassies to boost business and tourism opportunities.
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By GlobalDataIn Madagascar, Hilton will open two hotels in the capital city Antananarivo: a Hilton property and a Hilton Garden Inn. Both are designed to cater to business and leisure travellers with extensive meeting rooms and fitness facilities.
Nigeria will see the introduction of Hilton Lagos Ikeja, Hilton Garden Inn Kano, and The Wave Hotel Abuja Jabi from Hilton’s Curio Collection, adding to the country’s hospitality offerings in business and residential districts.
Focus on job creation and local economic impact
Hilton’s expansion strategy places a strong emphasis on employment, with current recruitment efforts already underway for 600 positions across Africa.
The projected 18,000 new jobs will span hospitality roles and related sectors, supporting local economies. Several developments are located near major airports, business districts, and government hubs to leverage business travel demand and event hosting capabilities.
The group also plans to integrate its loyalty programme, Hilton Honors, across all properties to enhance customer engagement.
Recent openings and future projects
Recent hotel openings include Canopy by Hilton Cape Town Longkloof, Hampton by Hilton Sandton Grayston, and DoubleTree by Hilton Addis Ababa Airport.
Later this year, Hilton is set to debut in Ghana with the Hilton Accra Cantonments hotel, featuring over 140 rooms, dining venues, event spaces, and wellness facilities.
In North Africa, the portfolio will grow substantially, with multiple new hotels planned in Egypt, Morocco, and a DoubleTree property in the historic city of Fes.
Hilton’s expansion reflects broader trends in Africa’s hospitality sector, driven by increasing business travel, tourism development, and infrastructure investment.
The planned growth reinforces the company’s long-standing presence on the continent, which spans over six decades.
