IHG Hotels & Resorts has confirmed the signing of a new Holiday Inn Resort in Bodrum, Türkiye, in partnership with Uslu Turizm Insaat Tasimacilik Sanayi ve Ticaret.
This development follows the success of the brand’s first property in the region and contributes to IHG’s growing presence in the country, which includes 33 open hotels and another 17 in development.
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IHG Hotels & Resorts Europe development vice-president Willemijn Geels said: “As one of the most sought-after destinations in Bodrum, Turgutreis benefits from both international and local leisure travellers. The strategic location of Holiday Inn Resort Bodrum West Beach, therefore, allows us to capitalise on growth opportunities by introducing the right brands in the locations that travellers desire.
“We are particularly excited to partner with Uslu Turizm Insaat Tasimacilik Sanayi ve Ticaret, who have entrusted us with their vision, leveraging our market-leading brand, local expertise, and global reach to deliver exceptional value and performance for their first property in Bodrum.”
Slated to welcome guests in mid-2026, the 460-room Holiday Inn Resort Bodrum West Beach aims to bolster IHG’s footprint in the Turkish leisure market.
The resort will feature a variety of amenities, including a resort-style pool, beach, spa, bar, and conference area.
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By GlobalDataStrategically located near Turgutreis Marina on the Aegean coast, the new resort will offer proximity to local attractions, beaches, and nightlife.
The location also provides guests with access to yachting and leisure boating, as well as the opportunity to explore nearby Greek Islands.
Uslu Turizm Insaat Tasimacilik Sanayi ve Ticaret owner Ersin Uslu said: “IHG’s impressive track record and deep understanding of the Turkish market make them the perfect partner for our hotel.
“Their expertise in navigating the unique dynamics of the region, including the ability to offer an all-inclusive experience during high season and room-only options during low season, gives us great confidence in their capacity to drive strong returns.”
IHG’s portfolio in Türkiye spans across five brands, including Six Senses, InterContinental, Crowne Plaza, Holiday Inn Express, and Holiday Inn.
The new Holiday Inn Resort Bodrum West Beach will join the existing and pipeline properties.
Earlier this year, IHG announced the introduction of its voco brand to Türkiye, with a hotel set to open in Antalya this year.
