Radisson Hotel Group has announced the expansion of its portfolio in Bergen with the signing of four new hotels in partnership with Magic Norway.
This move introduces the Radisson Individuals and Prize by Radisson brands to the Nordic region and adds 519 guest rooms to the group’s presence in the city.
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Radisson Hotel Group executive vice president and global chief development officer Elie Younes said: “We are thrilled to announce these additions to our portfolio in Norway, marking a relevant milestone in our journey in the Nordics.”
Radisson Individuals is designed for hotels that wish to retain their unique identities while adhering to the company’s standards of quality and service.
Magic Kloverhuset Harbour Hotel, a Radisson Individuals member, boasts 157 keys, including 137 guest rooms and 20 apartments.
Another Radisson Individuals property, Magic Hotel Bergen City Center, offers 90 guest rooms, a bar, and a restaurant area, and is situated 100m from the harbour and the World Heritage site Bryggen.
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By GlobalDataPrize by Radisson offers a lifestyle midscale experience with the cost-effectiveness of an economy hotel. The brand is suitable for both new builds and conversions, promising a lean operating model.
Prize by Radisson, Solheimsviken Bergen, will feature 217 keys and is set to open later this year, located near the city’s business districts and 2km from the city centre.
Prize by Radisson, Xhibition Bergen City, will feature 55 rooms within the Xhibition shopping centre and is within walking distance of the Grieghallen culture and congress centre, which annually attracts 150,000 visitors.
With these new additions, Radisson Hotel Group’s portfolio in Bergen grows to five properties.
The group has a presence in the Nordics, represented by Radisson RED, Radisson Blu, Radisson Collection, Radisson, and Park Inn by Radisson, with more than 50 hotels in operation and under development across the region.
Radisson Hotel Group Northern and Western Europe business development vice president Adela Cristea said: “I’m delighted that with these signings we are going back to our Scandinavian roots and are able to expand our footprint in Norway with the introduction of the first Radisson Individual and Prize by Radisson hotels.
“Bergen’s breathtaking landscapes and vibrant culture align perfectly with our mission to provide exceptional experiences in extraordinary destinations. With these new properties, we are represented by five hotels and three exciting brands in Bergen.”
In November 2023, the group also strengthened its presence in Finland by opening its first Radisson RED hotel in Helsinki.
