Revenue Analytics, an enterprise software as a service company, has expanded its N2Pricing revenue management system (RMS) into Europe.

Based in Barcelona, this expansion aims to understand and fulfil the needs of European hoteliers.

In 2020, the company launched N2Pricing, which it claimed to be the first RMS designed for hotel general managers and lean hospitality revenue management teams.

Currently, more than 350 hospitality properties in Europe use N2Pricing, which is a full-service RMS packaged in modern software.

Revenue Analytics CEO Dax Cross said: “N2Pricing’s expansion into Europe represents a significant milestone in our journey to empower the shift to true above-property revenue management.

“We are dedicated to forging enduring client partnerships, delivering exceptional value and fostering innovation within the European hospitality landscape.”

N2Pricing offers property revenue management facilities to properties ranging from three-star to five-star hotels.

Additionally, the company expects to launch a satellite office in the UK soon.

With this expansion, the company also plans to better serve its clients across the region through localised support and market expertise.

Meanwhile, David Orensanz has been appointed as the managing director for Europe.

Orensanz brings to the team his extensive experience and is expected to lead this expansion, ensure smooth integration, provide maximum value to clients and help the company understand European hoteliers’ needs.

Further, he will also be assisted by a dedicated European customer success team, which will provide real-time local language support.

Revenue Analytics partners with media, hospitality, manufacturing and distribution companies, as well as passenger rail companies, to help them address pricing challenges.

In 1984, Revenue Analytics invented the concept of yield management.