Scandic Hotels has opened the first hotel under its new Scandic Go brand in Stockholm, Sweden, after renovating an existing Scandic hotel in Upplandsgatan.
The refurbished property, Scandic Go, Upplandsgatan 4, will look to offer travellers smart accommodation at a reasonable price.
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It will offer guests pleasant decor, easy self-service and breakfast and hot dinners around the clock, the hospitality group said.
Scandic Hotels Group chief commercial officer Thérèse Cedercreutz said: “Scandic Go will offer a smart stay for travellers focused on experiencing the city. We need to understand and adapt to the younger generation of travellers, for whom the hotel stay is often not the most important part of a trip.
“This is why we’ve chosen not to limit guests to fixed meal times or force them to pay for services they don’t need. At Scandic Go, you can stay downtown, eat when you want, travel light and manage everything on your phone.”
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The property provides guests with the option to connect their phones to the TV for entertainment and offers an on-site laundry facility.
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By GlobalDataThe property boasts a lounge bar serving a selection of croissants, sandwiches, coffee, tea and fresh juices at an affordable price. Guests can also order street food via phone.
Certified by Nordic’s official ecolabel, the Nordic Swan Ecolabel, the hotel will look to provide an environmentally friendly experience with recycled materials used in its décor.
Scandic Hotels noted that the new hotel will mainly focus on double rooms however, future Scandic Go-branded properties will provide bunk beds to offer even more affordable stays.
Furthermore, Scandic Hotels said it plans to open its next Scandic Go hotel on Stockholm’s Kungsholmen island in the Fridhemsplan area by summer (June to August) 2024.
