Taipei is one of the most booked cities in Asia. Credit: The Department of Information and Tourism (DOIT), Taipei City Government.

Taiwan’s Department of Information and Tourism (DOIT) and the Taipei City Government have organised three promotion and industry-exchange activities in Singapore and Malaysia from 21 to 25 August 2023.

The 12 participating enterprises in the campaign include hotels, commercial districts, souvenir sellers, food and drinks, wedding salons and cultural-creative brands.

Go deeper with GlobalData

Premium Insights

The gold standard of business intelligence.

Find out more

Related Company Profiles

View all

The campaign seeks to entice more travellers to Taipei, which is a 4 to 5-hour flight from Singapore and Malaysia.

The Taipei City Government has also launched a programme, to run from 1 September 1 to 31 December 2023, in which tourists can purchase a China Airlines ticket for travel from Singapore or Kuala Lumpur to Taipei and receive a limited-edition Taipei travel gift bag containing local transportation tickets, shopping district gift coupons and hotel stay vouchers.

Known as “the Singapore and Malaysia Tourist Exclusive Package,” the programme allows tourists to present their passports and receive free food.

See Also:

The DOIT has also provided suggestions for specific groups of travellers such as Muslims and tourists of Chinese descent to visit particular attractions in Taipei.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

This campaign is tapping into the current trend of intraregional travel, with short-distance flight bookings accounting for 44% of all bookings in Asia. According to Trip.com, Taipei is one of the most booked cities on the continent.

GlobalData’s travel and tourism analysis finds that Malaysia and Singapore rank sixth and seventh respectively in Taiwan’s top ten source markets.