Property management software (PMS) company Avantio has unveiled its new dynamic pricing tool designed to enhance revenue generation and maximise occupancy rates for property managers.

The company’s newly introduced pricing mechanism leverages past market performance, current market conditions, and competitive analysis from platforms such as Airbnb and Vrbo to formulate recommended pricing strategies.

Avantio also said that it considers seasonal trends, demand fluctuations, and consumer reservation patterns while permitting property managers to implement tailored discounts, additional charges, and rules regarding minimum stays.

The tool offers a balance between adaptability and managerial oversight while diminishing the necessity for labour-intensive rate adjustments.

It conducts daily price revisions and automatically distributes the updated rates across all linked reservation channels to maintain market competitiveness without the ongoing need for manual intervention.

Avantio said that it already collaborates with upwards of 90 partners, including various revenue management software vendors. However, it notes that approximately 50% of its clientele have not adopted any form of dynamic pricing technology.

The absence of such tools may lead to suboptimal pricing, with properties potentially being underpriced during high-demand periods or overpriced when demand wanes, resulting in lost revenue and fewer reservations.

Avantio revenue management head Mohit Jagawat was quoted as saying: “Dynamic Pricing has become an essential tool in revenue management, yet many property managers still find it complex or inaccessible. At Avantio, we believe pricing optimisation should be effortless, integrated, and designed to fit smoothly into the way property managers operate.

“This launch is just the first step toward a smarter, automated, and accessible revenue management ecosystem. Our vision is to continuously evolve this solution into a state-of-the-art platform that empowers all types of property managers to maximise the full potential of their listings with ease.”